Mt-Apo-1MANILA, Philippines – Davao is improving its tour guide services to attract more visitors, create more jobs and put the province on the map as a global travel destination.

“Davao is considered one of safest cities globally, with some of the world’s most beautiful beaches, best seafood and amazing eco-tourism attractions,” said GeneRose Tecson, president of The Guide Union for Inbound Destination and Ecotourism (GUIDE), Inc. “Tour guides are recognized as important ambassadors, and by providing them with world-class training, we hope to take a big step towards making Davao one of the region’s most desirable cities for tourists.”
To upgrade the quality of its services, GUIDE Davao recently concluded a training program on tour guiding services using the tourism skills grant from the Department of Tourism (DOT). Funded by the government of Canada and administered by the Asian Development Bank (ADB) under the Philippines Improving Competitiveness in Tourism (PICTourism) program, it was designed to support the government’s effort to achieve inclusive growth and create employment opportunities in tourism.



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